Truu Experience

We are a boutique investment firm, offering expertise, innovation, and service.

Truu Difference

We are independent and entrepreneurial, utilizing and offering leading edge software.

Truu Approach

We consider the individual, even at an emotional level.

Truu Philosophy

Our investment philosophy is to strive for steady growth while staying cost conscious.

Truu Advantage

We strive to build value by providing more than the average investment planning shop.

Truu Clients

Our clients are established people who are well-rounded and balanced.

Services

Asset Management

Comprehensive Financial Planning

Alternative Investments

Corporate Retirement Plan Services

Insights

How to Speak with Your Kids about Money

How can parents best talk with their kids about money? Here are tips on communicating your financial values with children of different ages.

Long-Term Care Insurance – How Much Do I Need?

Long-term care is a topic few like to discuss but most will face. We all need a plan to stay in control and ensure our wishes are carried out.

Contact Us

833-777-TRUU

Truuwater Financial
12340 El Camino Real, Suite 310
San Diego, CA 92130

Investment advisor offered through Stratos Wealth Advisors, LLC, as registered investment advisor. The content is developed from sources believed to be providing accurate information. The information in this material is not intended as tax or legal advice. Please consult legal or tax professionals for specific information regarding your individual situation. The opinions expressed and material provided are for general information, and should not be considered a solicitation for the purchase or sale of any security.